CHICAGO, July 16, 2020 -- The 2020 Skyline Awards, the annual industry awards from the Chicago Chapter of the Public Relations Society of America (PRSA), recognized the top individual communicators, campaigns and teams during today’s virtual presentation.
Local media personalities, including WGN’s Ji Suk Yi, NBC5’s Alicia Roman, and Susanna Homan, editor-in-chief at Chicago Magazine, helped present the winners.
“Despite the challenges of organizing our typical in-person event, the PRSA Chicago Board felt it was important to recognize the great work being done in the PR industry,” said Dane Roth, President of PRSA Chicago. “With communications more important than ever, we’re glad we were able to convene virtually to celebrate not just the best people and campaigns in Chicago, but some of the best in the world.”
Kisa Mugwanya, an account executive at FleishmanHillard, won the Young Professional of the Year Award. Mugwanya impressed the judges with her willingness to jump feet first into any assignment, proactively seeking out new experiences to expand her skill set, and supporting diversity and inclusion efforts in the office and around the city, while also volunteering her time to PR challenges and charities.
PRSA Chicago’s inaugural Diversity and Inclusion Champion is Glenn Eden, Executive Vice President at Weber Shandwick and a 21-year veteran of the agency where he’s built his communications career. Glenn’s commitment to diversity and inclusion goes well beyond industry efforts and drives advancement at a civic level. Over the years he’s played a key role on the Chicago United Leadership Council, championed African American filmmakers as a member of the Black Perspectives Committee for the 55th Chicago International Film Festival, and his civic commitments also extend to serving as Board Chair for Choose Chicago, the city’s tourism agency, a role he was appointed by Mayor Lori Lightfoot in September 2019.
Kim Eberl, Founder and CEO of The Motion Agency, was named the 2020 PRSA Chicago PR Professional of the Year. Her impressive way she has built her own agency and won the spirit of her employees and clients with her passion for great work and positive attitudes impressed the judges.
Zeno Group’s Goodyear Team won Team of the Year as it helped Goodyear induct its iconic blimp into the College Football Hall of Fame, introduce a flying concept tire, and list its airship on Airbnb, among other achievements. The team’s work helped move communications for Goodyear into the arenas of sports sponsorships, paid media partners, talent procurement, thought leadership and more.
The Best of Skyline Award went to COTTON USA with Cramer-Krasselt. C-K worked with COTTON USA to create Expert Outlooks, a click-worthy influencer series featuring global industry experts from various supply chain niches. The campaign effectively reached target audiences and positioned COTTON USA as a leading industry resource for supply chain decision makers.
Finally, the 2020 Organization of the Year Award went to Weber Shandwick, for rising above other organizations with four Skyline Award wins and four Awards of Excellence.
Former PRSA Chicago Senior Leader Award winner and current Senior Vice President and Chief Communications Officer at ConAgra Brands, Jon Harris, treated attendees to a rendition of “Fly Me to the Moon.”
The event also included a video tribute from BCW for PR icon Harold Burson, the man voted the most influential PR person in the 20th century, who passed away earlier this year. Among the high-profile PR issues Burson was involved with included the Tylenol tampering case in Chicago in 1982 and Coca-Cola’s decision to bring back Coke Classic after the New Coke launch fizzled.
The event was presented by Golin. For a full list of winners, visit PRSAChicago.com.