2023 Skyline Award Winners
CONGRATULATIONS TO ALL 2023 SKYLINE AWARD WINNERS!
PROFESSIONAL AWARD WINNERS
Organization of the Year: Current Global
Professional of the Year: Michelle Mekky, Mekky Media Relations
Young Professional of the Year: Sierra Wolff, Illinois Holocaust Museum
Diversity & Inclusion Team Champion: Rebecca Roussell, Current Global
BEST OF SKYLINE WINNER
Shedd Aquarium Launches Its Centennial Commitment
Shedd Aquarium (Best Earned Media Relations – Associations/Government/Nonprofit Organizations)
Best of Skyline Finalists
American Honda – Battle of the Bands
American Honda and Flowers Communications Group (Best Use Social Media)
Porsche x Pretty Cool Ice Cream
Porsche Cars North America and Cramer-Krasselt (Event and Observances - Consumer Products and Services)
One-Day Contracts
Papa Johns and Current Global (Internal Communications)
Skyline Award Winners
- Let's Get Awkward
Legal & General America and KemperLesnik (Best Brand Content) - One-Day Contracts
Papa Johns and Current Global (Best Influencer Marketing) - Hidden Valley Ranch Diamond
Hidden Valley Ranch and Current Global (Best Content Marketing - Business to Consumer) - Saucy Gloss
Applebee's, Current Global, and Grey (Best Earned Media Relations - Consumer Products) - One-Day Contracts
Papa Johns and Current Global (Best Earned Media Relations - Consumer Products) - Grey Poupon 'Don't Worry Dijon'
Kraft Heinz - Grey Poupon and Zeno Group (Best Earned Media Relations - Consumer Products) - Meatifying Beauty
Oscar Mayer, Zeno Group, and Johannes Leonardo (Best Earned Media Relations - Consumer Products) - BRACH’S Holiday Sweetness Swap
BRACH’s and Agency H5 (Best Earned Media Relations - Consumer Products) - ComEd – Multicultural Media Relations Efforts
ComEd and Flowers Communications Group (Best Earned Media Relations - Consumer Services) - Travelers, start your engines for the Enjoy Illinois 300!
Illinois Office of Tourism and TimeZoneOne (Best Sponsorship Activation) - USG’s Off The Wall Podcast
USG Corporation and Gatesman Agency (Best Use of Broadcast/Film/Video) - This is Digital Podcast
West Monroe, Clout, and Bliss (Best Use of Broadcast/Film/Video) - DNC Our Future is Created Here
Chicago DNC and Flowers Communications Group (Best Use of Broadcast/Film/Video) - All In Illinois ‘On The Fence’ Campaign
Illinois Department of Public Health, TimeZoneOne, and Schafer Condon Carter (Best Use of Data/Analytics) - Colorectal Cancer Screening Saves Lives
American Society for Gastrointestinal Endoscopy and Public Communications Inc. (Best Use of Digital Marketing) - Wabash Creates Signature National Partnership with Feeding America
Wabash and APCO Worldwide (Community Relations - Business Products and Business Services) - Demonstrating a Commitment to Building a More Sustainable and Inclusive Future for the Transportation Industry
Schneider and APCO Worldwide (Corporate Reputation - Business Products and Business Services) - Advancing Equity: Embracing The Hershey Company’s Platform to Uplift Diverse Voices During Women’s History Month
The Hershey Company and Zeno Group (Diversity, Equity and Inclusion) - Advocate Health Care DE&I Impact Report
Advocate Health Care (Diversity, Equity and Inclusion) - More Eyes on ESG: National Vision 2021 Sustainability Report Campaign
National Vision and Gatesman (ESG Commitments) - Reaching New Heights: AAOS 2022
American Academy of Orthopaedic Surgeons and Public Communications Inc. (Events and Observances - Associations/Government/Nonprofit Organizations - “Northwest Indiana Choice Scholar,” an Integrated Communications Campaign Designed to Increase Awareness of the Indiana Choice Scholarship Program and Drive Enrollment in Local Schools
Big Shoulders Fund Northwest Indiana and the Catholic Diocese of Gary and Hawthorne Strategy Group (Integrated Communications - Associations/Government/Nonprofit Organizations - Skydeck Chicago: Sustaining Awareness From Street to Sky
Skydeck Chicago and Zapwater Communications, Inc. (Integrated Communications -Consumer Services) - All In Illinois ‘On The Fence’ Campaign
Illinois Department of Public Health, TimeZoneOne, and Schafer Condon Carter (Multicultural Marketing) - Saucy Gloss
Applebee's, Current Global, and Grey (New Product Launch - Consumer Products and Services) - Advocating for Permanent Standard Time
American Academy of Sleep Medicine (Public Affairs) - All In Illinois ‘On The Fence’ Campaign
Illinois Department of Public Health, TimeZoneOne, and Schafer Condon Carter (Public Service)
Award of Excellence Winners
- Hidden Valley Ranch Diamond
Hidden Valley Ranch and Current Global (Best Brand Content) - Peggy Notebaert Nature Museum Launches Indoor PlaySpace
Chicago Academy of Sciences/Peggy Notebaert Nature Museum and Laughlin Constable Public Relations (Best Earned Media Relations - Associations/Government/Nonprofit Organizations) - Achieving unprecedented results in a year of uncertainty
American Medical Association (Corporate Reputation -Associations/Government/Nonprofit Organizations) - Advocating for Permanent Standard Time
American Academy of Sleep Medicine (Best Earned Media Relations - Associations/Government/Nonprofit Organizations) - Giving USA Annual Report 2022
Giving USA Foundation and Public Communications Inc. (Best Earned Media Relations - Associations/Government/Nonprofit Organizations) - Poetry Foundation 2022 Pegasus Awards
The Poetry Foundation (Best Earned Media Relations - Associations/Government/Nonprofit Organizations) - Camelot Illinois – Illinois Lottery and the Mega Millions Historic Billion-Dollar Jackpot
Illinois Lottery and Flowers Communications Group (Best Earned Media Relations - Consumer Services) - Pacifico Beer Hits the Slopes
Pacifico Beer and Cramer-Krasselt (Best Influencer Marketing) - Trex Influences DIYers to Support Big Box Partners
Trex Company and L.C. Williams & Associates (Best Influencer Marketing) - Engaging the Next Generation of Dentists Through Influencers
Chicago Dental Society and Hawthorne Strategy Group (Best Influencer Marketing) - Advocate Health Care's Real Bears Fans Wear Pink
Advocate Health Care (Best Sponsorship Activation) - See for a Lifetime, See a Retina Specialist
American Society of Retina Specialists and 4media Group (Best Use of Broadcast/Film/Video) - Retinal Disease Awareness Through Marketing
American Society of Retina Specialists and Public Communications Inc. (Best Use of Digital Marketing) - Secrets to Small Business Success Blog
Women's Business Development Center and Hawthorne Strategy Group (Best Use of Print/Online Publishing) - Porsche USA Instagram Launch
Porsche Cars North America and Cramer-Krasselt (Best Use of Social Media) - Veterans Need Care Now
American Association of Nurse Anesthesiology and 720 Strategies (Best Use of Social Media) - Supporting Equity in Genetic Counseling
National Society of Genetic Counselors and Public Communications Inc. (Best Use of Social Media) - Thank You Crew
McDonald's, Golin, and Bully Pulpit Interactive (Community Relations - Business Products and Business Services) - health enews
Advocate Health Care (Content Marketing - Associations/ Government/ Nonprofit Organizations) - Radio Flyer Hero Wagon
Radio Flyer and Current Global (New Product Launch - Business to Business) - Pace ADA Paratransit
Pace Suburban Bus and Gatesman (Content Marketing - Business to Consumer) - One-Day Contracts
Papa Johns and Current Global (Content Marketing - Business to Consumer) - Schneider Debuts Zero-emission Electric Trucks into its Fleet
Schneider and APCO Worldwide (Best Earned Media Relations - Business-To-Business) - Old Wisconsin Sausage Celebrates 75 Years
Old Wisconsin Sausage and O'Malley Hansen Communications (Best Earned Media Relations - Consumer Products) - Ball Horticultural Company: Growing New Gardeners from the Pandemic Gardening Boom
Ball Horticultural and Zapwater Communications, Inc. (Best Earned Media Relations - Consumer Products) - ECHO Powers 50th Anniversary
ECHO Inc. and Virginia Mann Group (Best Earned Media Relations - Consumer Products) - Laffy Taffy’s Summer of Laff-Ter
Laffy Taffy, Agency H5, Day One Agency, and Mindshare (Events and Observances - Consumer Products and Services) - R.L. STINE’S “GOOSEBUMPS” TURNS 30
TvS Media Group (Events and Observances - Consumer Products and Services) - Expanding Winterland at Gallagher Way
Gallagher Way Chicago and Zapwater Communications, Inc. (Events and Observances - Consumer Products and Services) - ACCOR CHICAGO: Reintroducing Fairmont Chicago, Sofitel Chicago and Swissôtel Chicago to the Windy City
Accor Group and Zapwater Communications, Inc. (Integrated Communications - Consumer Services) - Spirit Airlines: Mitigating the Impact of Crises Through Comprehensive Crisis Communications Planning
Spirit Airlines and Cramer-Krasselt (Crisis & Issues Management) - All In Illinois ‘On The Fence’ Campaign
Illinois Department of Public Health, and TimeZoneOne, and Schafer Condon Carter (Crisis & Issues Management) - FedEx-HBCU Student Ambassador Program
FedEx and Current Global (Diversity, Equity and Inclusion) - AVMA/Journey for Teams
American Veterinary Medical Association (Diversity, Equity and Inclusion) - McDonald’s 2021-2022 Global Diversity, Equity and Inclusion Annual Report
McDonald’s and Avial Creative (Diversity, Equity and Inclusion) - Famous Amos – Ingredients for Success
Ferrero North America and Flowers Communications Group (ESG Commitments) - Required COVID Vaccination Internal Communications Strategy
Advocate Health Care (Internal Communications - Famous Amos – Ingredients for Success
Ferrero North America and Flowers Communications Group – Multicultural Marketing - Compana Pet Brands Rebrands from Manna Pro
Compana Pet Brands and O'Malley Hansen Communications (Product Brand Development) - Box Tops for Education, Teachers Make Us Better 2022
General Mills' Box Tops for Education and Golin (Public Service)
