YPN and Plank Center Present the Fundamentals of Mentorship


ABOUT EVENT

Join PRSA Chicago YPN and the 2019 Plank Center as we spend an evening networking and discussing the importance of mentorship and the critical role it plays in career development with industry leaders. Light hors d'oeuvres, cocktails and beverages will be served. Anyone over the age of 21 must bring valid ID with proof of age.

WHEN: Wednesday, Nov. 6; 6-8:30 p.m.
WHERE: Woman's Athletic Club (WAC); 626 N. Michigan Ave. (entrance on Ontario)
DRESS CODE: The WAC respectfully requests no denim.

PRE-REGISTRATION: Online pre-registration is required by Tuesday, Nov. 5 at 3 p.m. Anyone registering after 3 p.m. on Nov. 5 will need to present his/her confirmation receipt at check-in to receive a blank name badge for entry to the workshop.

SPEAKERS

Laura Cain
Vice President of Global Internal Communications at McDonald’s
@McDonaldsCorp
Laura Cain is an innovative and top-performing corporate communications executive with extensive global expertise in internal and external communications, brand reputation building, issues and crisis management, public and media relations, strategic message development, and employee engagement. Her experiences have given her significant experience in delivering corporate strategies through communications channels as well as developing partnerships with C-level executives to articulate vision, align organization, and drive business through identified growth priorities.

Cain most recently served as Vice President, Global Internal Communications for McDonald’s Corporation, where she led the global internal communications function. In that role, she supervised team of up to 80, working with C-Suite leaders to deliver messaging and influence action across diverse audiences comprised of employees, franchisees, and suppliers. Cain also directed employee engagement activities to inspire individuals to become brand believers and advocates.

Previously at McDonald’s, she held positions of Senior Director for Global Public Relations, U.S. Marketing Director, U.S. Communications Director and Michigan Region Marketing Director. Prior to McDonald’s, Cain held public relations positions at Motorola, Marcy Monkyek & Associates, GolinHarris, BDO Seidman and PR Associates.

Cain earned her Bachelor of Arts degree in communications from the University of Michigan, and is a PRSA member.  

Rick Looser
President and COO of The Cirlot Agency
@CirlotAgency
Rick Looser is President and COO of The Cirlot Agency, a leading global brand strategy, integrated communications and business development firm headquartered in Jackson, Mississippi, with offices in Washington, D.C. The Agency represents clients ranging from Fortune 100 companies to some of the world’s largest privately held corporations.

Recognized as one of the top PR professionals in the country, Looser has worked with a virtual who’s who of business and industry, including Northrop Grumman, Bell Helicopter, Textron, Raytheon, Sherwin Williams, Boeing, Blue Cross/Blue Shield and Sanderson Farms, among others. Looser was also the lead communications strategist for the competition to win one of the largest defense contracts ever awarded by the U.S. Navy, the DD(X) program, valued at more than $60 billion.

A sought-after speaker and media industry expert, Looser has been interviewed and featured in articles by The New York Times, USA Today, U.S.News & World Report, The Washington Post, The Christian Science Monitor and The International Herald, to name a few. He has also been featured on National Public Radio’s Morning Edition and All Things Considered, and on MSNBC.

Particularly of note, NBC’s Today Show traveled to Jackson to produce a feature on Looser and his conception of “Mississippi, Believe It!™,” a pro-bono public service campaign created as a gift to the citizens of Mississippi. A viral success, the campaign has amassed the equivalent of over $40 million in earned media and has been exposed to an estimated 120 million people worldwide.

Patti Temple Rocks
Director at Old Second Bankcorp and Founder at Temple Rocks Consulting
www.pattitemplerocks.com
http://imnotdone.rocks
Patti Temple Rocks is the author of I’m Not Done: It’s Time to Talk About Ageism in the Workplace.  Her book, an Amazon best seller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus Review described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” Temple Rocks is also Forbes contributor and public speaker.

In close to four decades in the communications business, Temple Rocks has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. Temple Rocks is known as an inspirational leader, innovative thinker, problem-solver, growth driver, passionate brand steward and both an agent for change and a counselor during that change. 

Temple Rocks was the Managing Director for the Chicago office of IPG Public Relations agency, Golin and led the agency to consistent growth, while providing counsel and ideas to clients including McDonald’s, Walmart, Humana, Tylenol, Unilever, Discover, Dow and ConAgra. As the Chief Reputation Officer at Leo Burnett, Patti sat on of the agency’s Global Leadership Council, where she provided global strategic leadership of communications, and experienced first-hand the seismic shifts that were happening within the ad industry. While Chief Brand and Reputation Officer for Dow Chemical, Temple Rocks was the principle architect behind the company’s “Human Element” campaign, an award-winning rebranding effort that lifted Dow’s reputation scores by the most significant margin in its history. And as Founder of Temple•Rocks Communications in the 90s, she learned how to serve a wide variety of smaller clients while simultaneously getting married, giving birth, making cold calls, fixing copy machines and built a successful start-up agency along the way.

Most recently, proving that she truly wasn’t done, Temple Rocks rejoined the creative agency world. In April of 2019, she accepted a role as Senior Partner ICF Next (formerly Olson Engage) where they utilize her “Wisdom, Experience & Connections” (Chapter 6 in her book) as she leads Client Impact across their combined advertising and PR group, Brand Engage. 

Temple Rocks, an avid traveler who never says no to a travel opportunity and a lifelong Cubs fan, is most proud to be mother to Jake, step mom to Eric and Danielle and “Gigi” to five-year-old twins, Liam and Teagan. She lives in the Chicago suburb of Geneva, with her husband Bob and her two golden retrievers, Rose and Rizzo. 

Myreete Wolford
Manager, Global Business Development, Ketchum
@KetchumPR
Myreete Wolford supports global business growth and development for Ketchum, providing strategic pitch counsel, creative storytelling, marketing development, and c-suite organization for opportunities within a multimillion dollar pipeline. As a perpetual mentor, Wolford leads the “center” of Ketchum, which focuses on sales-minded personal and professional development for entry-level team members. From an account management lens, Wolford wrote the media strategy and led IAT integration for National Safety Council’s 2018 Cannes Lion winning program “Prescribed to Death," which garnered 2.5 billion impressions and distributed more than one million Warn Me labels to begin the end of the national opioid crisis. In 2016, Wolford was selected to be a Ketchum delegate for the Cannes Lions International Festival of Creativity. Internally, Wolford is a liaison for Ketchum’s corporate communications team, recruitment team and was the regional awards program lead. Wolford is trained in brainstorm facilitation, certified in portrait and outdoor photography, and supports millennial research through mindfire — named PR Product of the Year by the Holmes Report in 2012.

Outside of Ketchum, Wolford is the Emerging Leaders Committee Lead for The Plank Center for Leadership and Mentorship in Public Relations, focused on building mentorship resources for industry young professionals. She was a nominee for PRSA Chicago’s Young Professional of The Year in 2019, runs social media for her local church and is a member of YWCA for women empowerment. Wolford has been a multi-year Oakley Society mentor for The University of Alabama and was the 2015-2017 Young Professionals Mentor Program chair for PRSA Chicago.

THANK YOU TO OUR YOUNG PROFESSIONALS NETWORK SPONSOR

Program Details

Fees:

$25.00 Non-member

$15.00 Student (School name required upon registering)

$20.00 Chicago chapter member

Refunds:
All ticket sales are final. Substitutions may be made at any time.

Date:
November 06, 2019
6:00 PM CST - 8:30 PM CST

Venue:
Woman's Athletic Club
626 N. Michigan Ave. (Entrance on Ontario)
Chicago, IL 60611