2018 Skyline Award Winners

Individual Awards

Chicago PR Professional of the Year:

  • Scott Farrell, President, Global Corporate Communications, Golin

Chicago PR Young Professional of the Year:

  • Michael Queroz, Account Supervisor, Digitial, Public Communications Inc.

Skyline Awards

Best of Skylines Winner:

  • Heineken USA's Strongbow Hard Apple Ciders, Current Marketing and Cloudfactory - Strongbow Nature Remix US Launch: Integrated Communications (Consumer Products – Packaged Goods)

Best of Skyline Finalists:

  • Cotton Council International and Cramer-Krasselt - U.S. Cotton The Cotton the World Trusts: Public Service (Associations/Nonprofit Organizations)
  • U by Kotex and Ketchum - Locker Room Talk: Events And Observances (More Than Seven Days) (Business — Products)
  • Aflac and Hill+Knowlton Strategies - Empowering Consumers to Make Smart Benefits Choices: Integrated Communications (Business to Business)
  • TransUnion - TransUnion’s Data Incident Response Training: Media Relations – Consumer Services (Business To Business)
  • Southland College Prep Charter High School and Public Communications, Inc. - Hidden Figures No More: Marketing Consumer Products (Packaged Goods)

Skyline Award Winners:

  • First Alert and L.C. Williams & Associates - "Super Prepared Family": Internal Communications (Associations/Government/Nonprofit Organizations)
  • Propel Electrolyte Water, FleishmanHillard and Invisible North - Propel Co:Labs Fitness Festival: Reputation/Brand Management (Associations/Governments/Nonprofit Organizations)
  • S. Cellular, Ketchum and MullenLowe, Intersport - U.S. Cellular Celebrates Communities’ “Most Valuable Coach”: Events And Observances (Seven Or Fewer Days) (Associations/Governments/Nonprofit Organizations)
  • RAGÚ and Hill+Knowlton Strategies - RAGÚ Rose Parade: Simmered In Tradition: Media Relations – Consumer Services (Associations/Governments/Nonprofit Organizations)
  • Advocate Health Care - Breaking Through the Noise: Media Relations – Consumer Services (Associations/Governments/Nonprofit Organizations)
  • American Medical Association - Patients Before Politics: Defending Insurance Gains: Reputation/Brand Management (Associations/Governments/Nonprofit Organizations)
  • Flowers Communications Group - FCG REBRAND: FLOW Events And Observances (Seven Or Fewer Days) (Associations/Governments/Nonprofit Organizations)
  • Cedar Fair Entertainment Company and Cramer-Krasselt - Knott’s Scary Farm Where Nightmares Never End: Crisis Communications (Business)
  • American Academy of Sleep Medicine and L.C. Williams & Associates - Sleep Recharges You: Reputation/Brand Management (Business — Companies With Sales More Than $50 Million to $500 Million)
  • Allstate - Hurricanes Harvey and Irma Allstate Responds: Reputation/Brand Management (Business — Companies With Sales More Than $50 Million to $500 Million)
  • CIM Group and Zapwater Communications, Inc. - CIM Group Searches for the Next Great Pop-Up: Reputation/Brand Management (Business — Companies With Sales More Than $500 Million to $10 Billion)
  • Allstate - HR Happenings: Reputation/Brand Management (Business — Companies With Sales Up to $50 Million)
  • Landmark Ventures - Social Innovation Summit’s Chicago Debut: Internal Communications (Business (1,000 to 10,000 Employees))
  • The Allstate Foundation and Public Commnications, Inc. - Helping Hands Grants Transformation: Internal Communications (Business (More Than 10,000 Employees))
  • Allstate - AllConnect Intranet: Media Relations – Consumer Services (Business To Business)
  • Business France and Hawthorne Strategy Group - Elevating France as a Landing Spot for Chicago Tech Companies: Content Management (Consumer Products)
  • Metropolitan Pier and Exposition Authority, Hawthorne Strategy Group and Big Club Digital & Elemento L2 - Digitizing Marty, Creating a Mobile Concierge Application for McCormick Place Visitors: Integrated Communications (Consumer Products – Non-Packaged Goods)
  • Abbott and GCI Health - Bringing the FreeStyle® Libre Revolution to the U.S., Transforming the Lives of People Living with Diabetes by Liberating Them from the Pain and Hassles of Routine Fingersticks: Integrated Communications (Consumer Products – Non-Packaged Goods)
  • Foley & Lardner LLP and Greentarget - Laser-Focus on Vertical Research, Content and Media Relations Elevates Foley & Lardner LLP: Integrated Communications (Consumer Products – Retail Stores and Restaurants)
  • Argonne National Laboratory - Oleo Sponge: A Revolution in Oil Spill Cleanup: Media Relations – Consumer Services (Consumer Services)
  • Heineken USA's Strongbow Hard Apple Ciders, Current Marketing and Cloudfactory - Strongbow Nature Remix US Launch: Marketing Business To Business (Products)
  • TransUnion - TransUnion’s Data Incident Response Training: Marketing Business To Business (Professional and/or Financial Services)
  • DLA Piper and Greentarget - Capitalizing on Change to Refresh a Signature Event and Accelerate ROI: Marketing Consumer Products (Retail Stores and Restaurants)
  • Foley & Lardner LLP and Greentarget - 2017 Telemedicine & Digital Health Survey Report: Marketing Consumer Services (Travel and Tourism/Hospitality)
  • Cotton Council International and Cramer-Krasselt - U.S. Cotton: The Cotton the World Trusts: Multicultural Public Relations
  • SharkNinja and O'Malley Hansen Communications - Ninja® Intelli-Sense™ Kitchen System Launch: Creative Tactics
  • Stäubli and O'Malley Hansen Communications - Launching the TX2 Line of Collaborative Robots at Automate: Digital Publications
  • National Society of Genetic Counselors and Public Communications Inc. - Inaugural Genetic Counselor Awareness Day Celebrates Profession, Empowers Members: Websites
  • Fresenius Medical Care North America and Public Communications, Inc. - Providing Continuous Care to Dialysis Patients During the 2017 Hurricane Season: Digital Newsletters
  • Visit Finland and Zapwater Communications, Inc. - Finland Finnish’s on Top: Feature Stories
  • Marvel Mystery Oil and Zeno Group - Marvel Mystery Oil Launches Social Ecosystem with Gearhead Perspective: Public Affairs
  • Advocate Health Care - Advocate health enews: Most Effective Corporate Social Responsibility Campaign
  • Allstate Insurance Company - In Good Hands: Allstate's Global Code of Conduct: Global Communications
  • Current Marketing - Changing Perception of Chuck E. Cheese’s®: Magazines
  • Medill School of Journalism, Media, Integrated Marketing Communications - Medill Magazine: Issues Management
  • Walker Sands - CloudCraze Content and Demand Gen: New Digital Platform
  • Walker Sands - The Hyperwallet Marketplace Expansion Index Report: Executive Communications
  • Walker Sands - Giving Thought to the Artificial Intelligence Conversation for Strike Social: Creative Tactics

Award of Excellence Winners:

  • Welltower and APCO Worldwide - Helping Welltower Raise Its Visibility and Change Perceptions about Aging in Cities: Best Use Of Branded Content (Arts, Sports and Entertainment)
  • Streamsong Resort and KemperLensik - Betting on Black, The Launch of Streamsong Black: Community Relations (Business — Products)
  • Boise Paper and L.C. Williams & Associates - 'Dare 2 Compare' Campaign: Community Relations (Business — Products)
  • Bank of America and Burson-Marsteller - Motivating the Modern Millennial Homebuyer with Relatable Insights: Community Relations (Business — Services)
  • Cedar Fair Entertainment Company and Cramer-Krasselt - Celebrating Four Seasons of Fun with Cedar Fair: Community Relations (Business — Services)
  • Black McDonald’s Operators Association of Chicagoland and Northwest Indiana and Flowers Communications Group - Food for the Body & Spirit: Content Management (Business Services)
  • Ball Horticultural and Zapwater Communications, Inc. - Growing New Gardeners Across the Country: Content Management (Business Services)
  • American Honda Motor Company Inc. and Flowers Communications Group - Honda Battle of the Bands 15th Anniversary: Integrated Communications (Business to Business)
  • American Honda Motor Company Inc. and Flowers Communications Group - Honda Battle of the Bands 15th Anniversary: Media Relations – Consumer Services (Business To Business)
  • Walgreens and GoldStar Communications - Expressions Challenge, Healthy Lifestyle Teen Initiative: Integrated Communications (Business to Business)
  • First Alert and L.C. Williams & Associates - Super Prepared Family: Events And Observances (Seven Or Fewer Days) (Business to Business)
  • Fresh Thyme Farmer's Market and Zapwater Communications, Inc. - Keeping it Fresh: Integrated Communications (Business to Business)
  • Foley & Lardner LLP and Greentarget - Laser-Focus on Vertical Research, Content and Media Relations Elevates Foley & Lardner LLP: Content Management (Consumer Products)
  • Ecore - Flooring Trade Media with eCore: Events And Observances (Seven Or Fewer Days)
  • Allstate Insurance Company - Longest serving Allstater looks back on 60 years: Media Relations – Consumer Services (Consumer Products)
  • Gatorade and FleishmanHillard - Make Defeat Your Fuel: Integrated Communications (Consumer Services)
  • Black McDonald’s Operators Association of Chicagoland and Northwest Indiana and Flowers Communications Group - Food for the Body & Spirit: Media Relations – Consumer Services (Consumer Services)
  • HanesBrands - HanesBrands Latin America Public Relations: Media Relations – Consumer Services (Consumer Services)
  • S. Cellular, Ketchum and MullenLowe - U.S. Cellular and “The Future of Good” Help Good Happen: Marketing Consumer Products (Food and Beverages)
  • Foley & Lardner LLP and Greentarget - Laser-Focus on Vertical Research, Content and Media Relations Elevates Foley & Lardner LLP: Marketing Consumer Products (Food and Beverages)
  • Chicago Youth Programs - APCO supports CYP affecting change: Marketing Consumer Products (Food and Beverages)
  • Advocate Health Care - Grassroots Advocacy: Advocate Health Care's Nurse Advocacy Day: Most Effective Campaign On A $5,000 To $10,000 Budget (Government)
  • Depend and Ketchum - Depend Own Your Greatness: Marketing Consumer Products (Health Care)
  • Weber Shandwick - #Preparetoprotect Healthcare Share: Marketing Consumer Products (Packaged Goods)
  • VHT Studios and Michelle Damico Communications - Picture-perfect PR for VHT Studios: Marketing Business To Business (Professional and/or Financial Services)
  • Museum of Science and Industry, Chicago and Zeno Group - Christmas Around the World and Holidays of Light: Marketing Business To Business (Professional and/or Financial Services)
  • Turtle Wax and Zeno Group - Turtle Wax: Road to Global Brand Relevancy: Best Use Of Branded Content (Professional Services)
  • Astellas, Edelman and ENGAGE - Astellas Medical & Development: Proving the Value of Internal Communication: Mobile App
  • S. Cellular, Ketchum and MullenLowe, Intersport - U.S. Cellular Celebrates Communities’ “Most Valuable Coach”: Most Effective Corporate Social Responsibility Campaign
  • IVM Inc. and Allison+Partners - IVM: Transforming Workplaces, One Supply at a Time: Research/Evaluation
  • Jack Daniel's Gentleman Jack and Flowers Communications Group - Gentleman Jack and Omari Hardwick Empower Black Filmmakers with Reel to Reel: Best Use Of Social Stories
  • DLA Piper and Greentarget - Capitalizing on Change to Refresh a Signature Event and Accelerate ROI: Global Communications
  • Bertolli and Hill+Knowlton Strategies - Bringing Tuscany to the Table with Bertolli Rustic Cut: Multicultural Public Relations
  • Aon Affinity Travel Practice and KemperLesnik - Creating a Savvier Traveler: Multicultural Public Relations
  • American Egg Board and Ketchum - Binging with Eggs: Multicultural Public Relations
  • Illinois Tollway - I-PASS in Every Car: Issues Management
  • Metropolitan Pier and Exposition Authority - Helping the Nation Say Farewell: Facebook Engagement